We all have fundamental human needs and they must be addressed when we are marketing our products or ourselves. People by from people, they don’t buy from companies. People buy from those that they have a connection with.
Sales are made by the transfer of emotions. When you are able to get your prospect to FEEL something and are able to influence WHAT they feel you are 10 times closer to a yes.
When you reach them emotionally that is where you create that BOND that turns your prospect into a LIFELONG customer.
You’re asking how could I do this. Here is how. Continue Reading